Apple Makes it Easier for Websites to Provide High-Quality Video to iPhone Users

Liz Gannes, at NewTeeVee and Businessweek.com points to the fact that Apple’s recent iPhone upgrade includes the ability to adaptively stream video using standards-based http streaming. Adaptive streaming provides a better (smoother/more bandwidth managed) experience for the user and normally requires the implementation of a specialized video player (Microsoft, Adobe, Move Networks, and Swarmcast) or separate application. That means adaptive streaming is supported natively by the Safari browser that is included on all iPhones. Now web video publishers can provide this enhanced video experience for iPhone users without having a lot of extra development costs.

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